Appendix

Appendix A
 * ADMS 2200 Tim Horton's Project Market Research Questionaire**
 * 1. Do you regard Ice Cap as a seasonal product or an annual product? ||
 * A. SEASONAL 45.6% || B. ANNUAL 54.4% ||
 * 2. Would you consider $3+ for an Ice Cap to be reasonable or expensive? ||
 * A. RESONALBLE 43.1% || B. EXPENSIVE 56.9% ||
 * 3. If Tim Horton's were to put on a promotion that if you buy 5 ice caps with your tim card you will get the 6th one free, would that influence you to buy more frequently? ||
 * A. YES 45.6% || B. NO 54.4% ||
 * 4. How frequently do you purchase Ice Cap? What about after cutting the price? ||
 * Before:__1.67__ Cups/Week ($3.30 for Large Ice Cap) || After:__2.97__ Cups/Week ($2.49 for Large Ice Cap) ||
 * 5. If Ice Cap reduce the price, will you think the quality is gonna to reduce as well? ||
 * A. YES 46.25% || B. NO 53.75% ||


 * Appendix B**
 * Appendix C**
 * Appendix D**

1. Statistics Canada www.statcan.gc.ca
 * Appendix E**
 * Used statistic resources**

2. Tim Horton's Website www.timhortons.com